With a Purpose


(Branded Documentary Short)

Medtronic needed to show that, from top to bottom, its people are always working to help patients live healthier, fuller lives.

We meet Medtronic GI Solutions UK Territory Manager Lin-Lee Aspin and hit the road with her on a multi-city tour as she fights an insidious killer, esophageal cancer. We also discover that Lin-Lee has a very personal reason for the vigor with which she does her job – a friend and colleague of hers died recently of esophageal cancer. We travel with her through England and Scotland as she meets with lawmakers and doctors to do her part in the fight.

This video is one in a series that highlights the positive work Medtronic, its people, and products are doing, all aimed at a broad audience ranging from healthcare professionals to the general public.